Is your brand making noise?

In which industry you are working/interested?

Brands that are making noise from the industry

Audiobranding

The branding no one talks about, but everyone listen

The Audio Branding Academy defines it as the process of brand development and brand management by use of auditory elements within the framework of brand communication.

In other words, using any sound available that identifies a brand.

Audio Branding Society


Audiobranding' Map

The point map shows the number of brands per countrie that are included in the database.
The more brands a country has the darker and bigger the point is.


Audiobranding' Instruments

Each sogo has a list of instruments used to create them.
After a recount here are the top instruments used in audiobranding.

SYNTHESIZER PIANO SOUND DESIGN BASS E-GUITAR 88 59 44 22 21

Voice Type

The kind of voice used to create the sounds are classified in the following categories.

No Voice Male Female Undefined Childlike Choir 62.92% 15.17% 12.92% 7.58% (0.84%) (0.56%)

Manner

Outside the voiceless spectrum, the voices were classified by the method used to create the sounds.
The following are the number of brands that uses each manner.

Whistled Whispered Spoken Scream Singing(wordlessly) Singing Humming Effects 1 1 38 3 6 63 4 15

Future of browsing

Next year 30% of web browsing sessions will be done without a screen.

Gartner, 2016


Are you willing to be in the

0 %

left unheard?

References

By: Elizabeth R. Escamilla

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